Sam is the Head of Commercial Growth & Partnerships at Amore Media Ltd. An avid enthusiast for data, innovation and technology, Sam has consistently invested resources and time into building products, services and platforms for the Nigerian media and technology space. Having successfully launched multiple tech start-ups in Nigeria, Sam has consistently executed on developing disruptive technology and innovating around local problems facing the African economy. Featured on CNN as one of the promising upcoming entrepreneurs in Africa, Sam is very passionate about innovation for development and its impact on the African space, which he exemplifies with Sugar High Sugar Low (A diabetes resource hub), Nigerian Internet Governance Forum, Tech4Dev, and lots more.
As an avid Entrepreneur himself, he was co-founder of TechAdvance – a tech innovation lab where they develop numerous technology products, platforms and services targeted at multiple industry verticals in the African space. He is also the co-founder of Geekonnect, an Entrepreneur-in-residence style incubator where he provides a platform for mentorship and opportunities for aspiring young entrepreneurs.
Prior to his sojourn into entrepreneurship, Sam worked with one of the largest Telecoms & Media services company in the world, Ericsson Telecommunications, where he rose from being an ambassador for their Ericsson Graduate Scheme to being responsible for operations and systems management of service layer products within the organization for strategic clients such as, Telefonica O2 and Vodafone UK. While at Ericsson, Sam was also part of the team that developed unique content distribution & licensing platforms for Telco operations in this market.
Samuel holds a Bachelor of Engineering with honors in Electronic and Computer Engineering from Nottingham University, UK, and an MSc. in Telecommunications systems from Bristol University, UK. He is blessed with a Wife and Son.
Sam believes that true growth and impact in the industry will come when focus and practice shifts from adhoc to scientific and data-driven decision making.